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Agency Recognition

We’re proud to partner with forward-thinking businesses that share our vision for smart, impactful marketing. From accolades to testimonials, and our exceptional clients, this page celebrates the recognition and relationships that drive us.

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Google Premier Partner

Recent Awards

Google Premier Partner

IAB New Zealand Awards Finalist & Gold Award Winner

Top SEO Agency in Melbourne

Awards and Achievements

Starting in 2009 as a one-man band, The Optimisers (formerly Pure SEO) has grown into one of New Zealand’s leading digital marketing agencies.

We’ve been recognised both locally and globally for our innovative, results-driven approach to digital marketing and AI-powered solutions. Along the way, we’ve earned a multitude of prestigious awards, including:

  • Google Premier Partner (awarded multiple times) – 2024
  • Named one of Melbourne’s Top 7 SEO Agencies by SocialAppsHQ – 2024
  • IAB New Zealand Awards Finalist & Gold Award Winner for Service to the Industry – 2023
  • Westpac Auckland Business Awards – Strategy & Planning Finalist – 2019 & 2018
  • Deloitte Technology Fast 500 Asia Pacific Winner – 2018 to 2013
  • AUT Excellence in Business Support Award – 2015
  • Deloitte Fast 50 – 2015 & 2014
  • Entrepreneurs Organisation – Boldly Go – 2014
  • Westpac Auckland Central Business Awards – Best Emerging Business – 2014
  • Google Engage All Stars – 2013
  • David Awards Supreme Winner – 2012
  • David Awards Best Emerging Business – 2010

These accolades represent our commitment to delivering strategies that truly make an impact. Discover how our award-winning strategies can work for your business.

Testimonials

Real Stories from Businesses Like Yours

Hear what our clients have to say about working with us:

Our partnership … has been instrumental in amplifying Anxiety NZ’s digital presence. Since 2022, their expertise in SEO, Google Ads, and website optimisation has been essential in helping us connect with the people and whānau who need our mental health resources the most. We’re deeply grateful for their ongoing commitment to our mission, to help grow positive mental health and wellbeing in Aotearoa, New Zealand.

Sarah WoollardCEO, Anxiety NZ

We can't thank […] [The Optimisers] enough for turning things around for us! After our last digital marketer dropped the ball, our online presence took a hit, and we were struggling to be seen on Google. But since partnering […], we've experienced a massive increase in phone calls, emails, inquiries, and booked jobs.
“They have truly gone above and beyond in every aspect. Their communication is excellent, and they always take the time to answer any questions we have. We've been kept in the loop at every stage, and they've provided solid proof to back up everything they tell us. […] we're back on track and thriving!

Sarah BrayWestern Locksmith Services

At Anxiety NZ, we feel incredibly lucky to work with […] a dedicated partner that has made a real difference in our digital marketing efforts. Over the years, their team has generously shared their time, expertise, and resources to help us connect with more people and whānau living with anxiety and other mental health experiences.
What stands out […] is their kindness, responsiveness, and genuine care for what we do. Their expert support in SEO, analytics, and digital marketing has helped us grow our reach and make a bigger impact in the community.
[The Optimisers'] commitment to supporting mental health has been such a valuable part of our journey, and we couldn’t be more grateful to have them by our side.
If your organisation or business needs tailored help with digital marketing, we can’t recommend [them] enough. They’re professional, generous, and amazing to work with.
Thank you […] for everything you’ve done to support us and the people we serve. Together, we’re making a real difference!💙

Leslie ScottCommunications, Anxiety NZ

I feel like we have a really great partnership […]. They are an extension of my marketing team, the experts that I can rely on. They do exactly what they say they’re going to do!

Alaina LuxmooreDirector of Marketing at RUSH

They walked me through the right strategy for my business and why, and gave me lots of options and flexibility as to what growth would look like […] helping me optimise our website and really walking the journey with me.”

RUSH

In a Business-2-Business Buying Journey, there are so many different touchpoints […] the impact that our new SEO and SEM strategy has made has been noticeable. […] One of the most exciting, most valuable clients that we onboarded last year came directly through a Google search.

RUSH

I came to them a little over a year ago as we were preparing to launch our refreshed website and refreshed brand. We were coming off the back of a really underperforming website. And from the first engagement, not only were they very knowledgeable in their field of expertise but really friendly and easy to work with. I never felt like a question was too silly.

RUSH

[...] HomePro can unequivocally say that the campaign has been incredibly successful. We’ve had a lot of work come through, more work than we expected. And in fact, we’re now busy for the next three or four months with leads that have been generated.”

Chris GregoryHomePro

[…] [The Optimisers] took my business to the next level within three months, they constantly were in touch and optimising our campaigns with google so we ranked highly with in our community. We confidently can say from tracking this in salon that 95% of our new business came from our google ad’s. Our account managers that we worked with were Saniya and Vas and both of them took the time to explain what we were seeing with trends etc and gave additional advice on what we could do to furthermore activity on the website and google. Thank you thank you thank you! Highly recommend this team.

Lisa JamisonNefertiti Salon, Auckland

We really enjoy working closely with Pure SEO [The Optimisers]. Both Michael and Tama have been excellent in seeing incredible growth in our organic search traffic. Their lateral thinking, attention to detail and care taken with our strategy, execution and follow has been world class. Couldn't recommend them more!

Vivek KumarProduct Manager, Four Words

Our Clients

We’re honoured to work with a diverse group of businesses across industries. From innovative startups to established corporations, our clients are leaders in their fields, united by their drive for meaningful growth.

Join our growing network of innovators and industry leaders.

Learn more about who we partner with